How Vision Boards Help Small Businesses Reach Their Goals

(Photo by @kellycollins24)

Vision boarding - also known as dream boarding - is not a new concept. Nope! It’s been around longer than you think. If you go back to the days cavemen and cavewomen were around (pre-GEICO, that is), you might recall they had cave paintings that pretty much visualized upcoming hunts and more. 

They knew what was up. 

That’s serious business.

Small businesses can take some notes and pointers and follow their lead because vision boards can help small businesses reach their goals, just as those cavemen and cavewomen envisioned the success of the upcoming hunt. 

(Photo by @kellycollins24)

Some might be skeptical about the success of vision boards but it’s really all about giving you the right kind of fuel for the fire that’s driving your business. So if you think about it, the more time you spend with your vision boards, the more likely you’ll reach the next milestone with your business or target goal, whatever it may be!

But the proof is in the pudding, right? We won’t leave you high and dry without concrete evidence of some form so here’s some statistical data courtesy of Forbes through a survey + study they did:

  • Almost two-thirds of small business owners believe that visualizing goals helps them map and develop their business plans.
  • One in five small business owners used a vision board or other visual representation when starting their business; 76% of those business owners said that today their business is where they envisioned it would be when they started it.
  • Eighty-two percent of small business owners that used a vision board from the get-go reported that they have accomplished more than half the goals they included on that board.

While those statistics are super promising, that doesn’t mean you just whip up a quick vision board and call it good. There are other reasons why vision boards can be successful and that includes how you create your vision board and how long you spend time visualizing the intentions you’ve put onto your vision board.

How you create your vision board is equally as important as the amount of time you spend visualizing with your vision boards. Each vision board you create should give you a feeling or sensation that mimics what you would expect once you reach that goal or milestone you’ve set for yourself. Not only that but there are minor tips like using photos of yourself to make the visualizing process more believable to you, which in turn would make it more impactful and successful. 

(Photo by @kellycollins24)

According to psychologist Barbara Nussbaum in a discussion with Forbes, "An effective vision board should include specifics about the setting, the people involved, what the interpersonal interactions are like, and of course, what we are feeling and what those around us are feeling. “We need to make the visualization as real, people-based, detailed and emotion-filled as possible."

Repeat after us: I will be as detailed as possible when it comes to creating my vision boards and I will spend time each day visualizing my goals with the vision board!

Again, the more time you spend with your vision board, the more motivated you’ll be to manifest the reality you’re wanting to reach. We recommend dedicating a minimum of 15 minutes each day with your vision boards, and to make it more convenient for you, the Vision Board Planner allows you to create your vision boards inside the spiral bound notebook’s pages so that you can visualize on-the-go!

If you have any questions, don’t be afraid to reach out to us! We’re here to help. For more tips, make sure you’re signed up for our newsletter at and check out our other pro-tips and planner walkthroughs at the blog section of our site! Questions or comments? Drop a line below!
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